If you think in terms of putting your money to work, you may feel the products of your creation to be easy money or consider yourself undeserving a major chunk of the windfall.
But if you start with your ideas as the central piece and consider every one joining in as facilitators in the idea’s fruition as a money making machine or people serving (where customers are showing their gratitude by parting with their money/life), the chances that you considering yourself deserving and rich are high
Every decision that you take in bringing your idea to life is your volition. There is no part of it that is not dispensable or non-negotiable.
The people you want to engage with and the kind of partnership deals you strike, the features and the manner in which you bring your idea to life they are all upto you.
Owning the idea brings with it the confidence in closing the deals and making the appropriate decisions, as it’s your idea and you don’t owe anything to anyone except what they truly deserve for what they are bringing in. You need not accept anything that you don’t feel fair into your framework.
There are no compromises or adjustments that you have to make. If you are making some, understand it’s only because you don’t feel it’s your idea and also not confident and deserving towards the terms you have laid from your end.